||Optimizing Channel Performance
Refining strategy and stimulating sales funnels are constant activities that help maintain and optimize performance of established channel and alliance partners.
To help clients leverage their investment in channel programs - to introduce new product, gain competitive edge in new channel acquisition or extend channel loyalty - ChannelStrength customizes a business development and marketing solution.
Activities may include:
Building a Channel Scorecard to benchmark current performance
Assessing activities and assets within current channels
Surveying and analyzing feedback and key metrics
Benchmarking competing channel programs
Recommending key improvements
Implementing solutions as required and monitoring results
Providing ongoing partner relationship management
To learn more, please Contact us.